SOC 41-9041
Telemarketers
Risk Score
โ ๏ธ96/100
Very High Risk
US Employment
๐ฅ66,430
Total workers
Median Wage
๐ฐ$34K
$25K โ $49K
Projected Growth
๐-22.1%
2023-2033 (BLS)
GenAI Exposure
๐ค95/100
High exposure
๐ก Telemarketers face a risk score of 96/100 โ 52 points above the national average of 44. With 95/100 GenAI exposure, this occupation faces significant pressure from AI tools despite weak projected growth. See our methodology โ
๐ก Workers in this field earn $34K. The 3 recommended career transitions all maintain competitive wages while reducing automation exposure. Explore transition paths โ
๐ AI Impact Analysis
With a risk score of 96/100, Telemarketers faces significant automation pressure. Key threats include ai-powered research and literature review tools and ai-generated written content replacing manual drafting. The 66,430 Americans in this role should actively develop skills in building long-term client relationships and trust and negotiating bespoke deals with multiple stakeholders to remain competitive. Workers who proactively adapt will find new opportunities even as traditional tasks are automated.
Will AI Replace Telemarketers?
Read our full analysis with verdict, risk factors, safe tasks, and career transition paths โ
โ ๏ธ Top Risk Factors
AI-powered research and literature review tools
AI-generated written content replacing manual drafting
E-commerce automation reducing in-store sales staff
Generative AI producing marketing and creative copy
AI-powered product recommendation engines
๐ก๏ธ Tasks Safe from Automation
Building long-term client relationships and trust
Negotiating bespoke deals with multiple stakeholders
Resolving novel customer complaints with empathy
๐ Task Automation Breakdown
Based on O*NET task analysis and GenAI exposure scoring. Shows the estimated proportion of this occupation's core tasks that are automatable by current AI, augmented by AI tools, or require essential human skills.
๐ O*NET Task Profile
Contact businesses or private individuals by telephone to solicit sales for goods or services, or to request donations for charitable causes.
Obtain customer information such as name, address, and payment method, and enter orders into computers.
Explain products or services and prices, and answer questions from customers.
Record names, addresses, purchases, and reactions of prospects contacted.
Maintain records of contacts, accounts, and orders.
๐ป Technology Skills
Helpdesk or call center software
Customer relationship management CRM software
Interactive voice response software
Spreadsheet software
Office suite software
๐ Key Knowledge Areas
Sales and Marketing
Customer and Personal Service
English Language
Administration and Management
Computers and Electronics
๐ vs National Average
National avg: $46K
National avg: 44/100
National avg: 38/100
National avg: 3.7%
๐ Career Transition Paths
| Occupation | Risk | Wage | Overlap |
|---|---|---|---|
| Education Administrators, All Other | 21 | $89K | 55% |
| Supervisors of Office and Administrative Support Workers | 23 | $66K | 51% |
| Advertising, Marketing, Promotions, Public Relations, and Sales Managers | 16 | $145K | 50% |